This signage and graphic update thoughtfully reimagines the visual identity of this Mid-Century Modern building while preserving the character and architectural principles that define its history. A refined system of typography, wayfinding, experiential graphics, and dimensional signage introduces a contemporary layer that complements the building’s clean lines, material palette, and strong geometric forms. New graphics are intentionally restrained and integrated into the architecture, creating clarity and cohesion without competing with the historic character of the space. The result is a signage experience that feels both distinctly modern and authentically connected to the building’s Mid-Century Modern heritage.